The Comprehensive Guide to Nonprofit Board Self-Assessments
Board members play an important role in nonprofits. They have many responsibilities, ranging from governing their organizations to establishing new revenue streams to engaging the community.
Like any other governing body, it’s important for your board to occasionally take the time to reflect on its actions, assessing where individual board members and the board as a whole can improve. That’s where self-assessment comes in.
This guide will go over everything you need to know about nonprofit board self-assessment, covering the following topics:
- What is a nonprofit board self-assessment?
- Why perform a nonprofit board self-assessment?
- How to Conduct a Successful Nonprofit Board Self-Assessment
- Best Practices for Nonprofit Board Evaluation
- Improving Board Member Engagement with Corporate Philanthropy
Even the best nonprofits need check-ups to ensure that they can continue to thrive. Nonprofit board self-assessment allows you to implement practices and strategies for a healthy and engaged board, creating a more efficient and effective team dedicated to your organization’s success. So let’s jump in with the first topic: What is a nonprofit board self-assessment?
What is a nonprofit board self-assessment?
Nonprofit board self-assessments are fairly self-explanatory: You ask each board member to reflect on their tenure as a board member. During the assessment, they may consider if they’re following your nonprofit’s bylaws, meeting expectations as an individual and as a group, and making progress toward goals. Plus, they’ll have the opportunity to give feedback on the board’s health and practices.
Formal nonprofit board self-assessments usually take place annually or every few years. However, you can conduct self-assessments more frequently and informally to ease the pressure on board members. For example, you might ask your board to give quick feedback on what’s working and what could be improved in their processes at the end of each board meeting.
Why perform a nonprofit board self-assessment?
With 56% of nonprofits struggling with board governance, you must implement systems to check in on your board’s health. Self-assessments are a great way to do so—ultimately, they allow board members to improve as individuals and as a team.
By conducting a nonprofit board self-assessment, you can:
- Clarify board expectations and objectives. While board members should learn about your organization, the board’s expectations, and their objectives during orientation, self-assessments are a great way to demonstrate their understanding of these aspects of their role. Should you find any misconceptions or misunderstandings, you can correct them in the next board meeting.
- Identify strengths and improvement areas. Much like with any other self-assessment, board members can take the time to identify the skills they think they’re strongest at and what they may be struggling with. If your board members fulfill specific roles, you may be able to assign them responsibilities that align more with their skills.
- Reflect on individual and shared responsibilities. Successful group work requires a delicate balance to ensure that every individual has similar levels of responsibility. There may be points during the year when some board members are swamped with work and others have fewer tasks to complete. Nonprofit board self-assessment can help you identify these times and reallocate responsibilities as necessary.
- Increase levels of board teamwork. If there are any misalignments on objectives, responsibilities, and mission, you can address them and bring your board back into alignment. By doing so, you’ll ensure that they remain engaged with their work and continue to support your nonprofit’s mission.
- Ensure the board represents beneficiaries. Your organization’s mission is to aid your beneficiaries, whether they are people, animals, the environment, or something else. Through nonprofit board self-assessment, you’ll be able to ensure that board members have your beneficiaries’ best interests at heart and are willing to go the extra mile to ensure that they receive the care and help they need.
- Demonstrate accountability and credibility. Nonprofits are under much scrutiny from all sides due to their not-for-profit nature. Government agencies require compliance with regulations, grantmakers want to see impact, and your supporters want to know that you’re responsible with your donations. Conducting nonprofit board self-assessments helps reassure these groups that you’re taking accountability for your operations.
The self-assessment isn’t only about how the board members are serving your nonprofit. It’s also about how enjoyable their experience is. Through your assessment, verify that board members feel included, valued, and engaged with their work. Board members who are happy with their experience and responsibilities will be more likely to work harder to support your nonprofit through fundraising, advocacy, or other activities.
How to Conduct a Successful Nonprofit Board Self-Assessment
Now that you know what a nonprofit board self-assessment is and why you should conduct one, let’s go over the steps to a successful self-assessment.
1. Decide who will conduct the self-assessment.
Although board members will complete the assessments, you’ll need to designate an individual to proctor or facilitate the assessments. This individual could be your nonprofit’s:
- Executive Director
- Board Chair
- Chief Operating Officer
- Staff Member
This individual will organize the assessment. After it is complete, they’ll moderate a board meeting where board members will discuss the results of the assessment. The proctor may not have access to the responses, but they’ll encourage board members to speak their minds and facilitate their growth during the conversation.
2. Prepare self-assessment questions.
No one knows the work of your board members better than themselves, so have them come up with their self-assessment questions. They’ll need to determine what topics they need to assess, including their current work and the potential challenges in the coming years.
A good place to start is the general areas of board operations. These include:
- Governance. This area includes board member expectations, objectives, participation, effectiveness, and education. It may also include how board members feel about other important individuals at your nonprofit, such as your president.
- Strategic planning. This area includes reviewing the nonprofit’s overall strategic plan and ensuring that board members agree with its roadmap and the projects it prioritizes.
- Financial oversight. This area includes reviewing financial reports, monitoring organizational budgets, and any other financial responsibilities your board members may have.
- Fundraising. This area includes donations made by board members, participation in fundraising events, recruiting major donors to the organization, and developing a high-level fundraising strategy.
- Programs. This area includes understanding the nonprofit’s mission, ensuring that programs are aligned with the mission, and reviewing program reports to ensure that your nonprofit is making a positive impact.
Additionally, include questions about the experience of serving on the board. You may have questions about how their experience has been so far, what they would change, and if there are any responsibilities or tasks they’d like to take on.
If you need more guidance on where to start, there are plenty of board self-assessment questionnaire templates that you can find. For example, BoardSource offers a free example of a self-assessment that you can reference.
3. Decide on self-assessment tools to use.
Having board members fill out and complete self-assessments with pen and paper is a great starting point, especially if your board meets in person. However, if your board meets virtually or if you’re looking for a more elegant solution that makes evaluating the assessments easier, you might look into self-assessment tools.
Common tools you might consider include:
- Survey software. If your board meets online rather than in person, then survey software is a great way to ensure that board members can easily fill out their self-assessments. These solutions allow you to customize survey questions and enable your assessment facilitator to view responses.
- Online assessment platforms. Nonprofit board self-assessments are best conducted regularly (more on that later!), and if you plan to make it an annual occurrence, an online assessment platform might be the right tool for your organization. On top of customizable survey templates and questions, these solutions may also offer secure data storage, automated data analysis, and other useful features.
Don’t rush into purchasing technology. First, ensure the tool addresses an obstacle or a need for your nonprofit’s self-assessments. Then, carefully research the available tools and determine which one best fits your needs before making your decision.
4. Schedule the self-assessments.
After you’ve done all the preparation to ensure a smooth process, it’s time to schedule and complete the board self-assessments. Ideally, you’ll set time aside during your next meeting to avoid requiring more time from your busy board members. Depending on the length and depth of your assessment questionnaire, board members may need the entire meeting duration to complete their assessments.
If you’re not able to dedicate board meeting time to your self-assessment, then you’ll need to ask members to complete it on their own time. If this is the route you take, be sure to give board members ample time and set a reasonable deadline. For example, if you want the assessment to be done by the end of March, send out all the relevant materials and information by the end of February.
5. Review the assessments and share the results.
After the self-assessments are complete, it’s time to review the assessments and share the results. Here are a few ways you can conduct this process:
- Facilitator reviews. The facilitator reviews the assessments, determines relevant insights, and brings them back to the board for them to discuss.
- Software data compilation. If you used survey software or an online assessment platform, the tool may be able to compile all the responses for you. It’ll identify commonalities in responses and analyze them for interesting findings.
- Board discussion. In this method, you’ll ask your board members to bring their self-assessments to the next meeting, where they’ll discuss their answers with one another and collaboratively decide on areas of improvement.
Keep in mind that since these are nonprofit board self-assessments, there’s some expectation of confidentiality. Regardless of which option you choose, uphold that principle. For example, if the facilitator of the assessment reviews each response, they should not mention what a specific board member wrote down. Instead, when discussing an insight with the board, they should simply say that one or more board members provided the response.
Best Practices for Nonprofit Board Evaluations
Now that you know how to conduct your board’s self-assessment, let’s go over the best practices to ensure that your nonprofit board remains engaged and dedicated to your organization’s success.
Conduct assessments regularly.
Regular nonprofit board self-assessments allow you to stay updated on the state of your board, including their engagement levels and satisfaction with their roles. Depending on your board terms, you can conduct assessments:
- Yearly
- Every two or three years
- Every five years
With regular check-ins, you’ll stay abreast of any important improvements to make, whether they’re for your nonprofit’s general governance or the satisfaction of an individual member. For example, if your board treasurer has been struggling to balance their nonprofit duties with their other responsibilities, you’ll be able to identify that early and help them either move into a less involved role or brainstorm another solution.
Assess individuals and the board as a whole.
Since self-assessments are individual by nature, it’s easy for facilitators and nonprofit boards to get bogged down about individual responses and overlook examining the board as a whole. However, you must not miss the forest for the trees. It’s as important to evaluate your nonprofit board’s general competency as well as the competency of individual board members.
For example, let’s say that after examining the results of your last nonprofit board self-assessment, the assessment facilitator determines that a few board members have a poor understanding of their responsibilities. This may indicate that these board members got confused along the way and may simply need a refresher on what board governance entails.
However, the facilitator may ask, “Why have none of these board members sought help from other members? Why have none of the other members addressed these misunderstandings?” Depending on the answer to these questions, perhaps you only need to realign the initial group of board members with your nonprofit’s expectations. Or perhaps you need to put in place better strategies for creating a more welcoming, inclusive, and helpful board to encourage greater collaboration between members.
Discuss the past and the future.
Maya Angelou once said, “I have great respect for the past. If you don’t know where you’ve come from, you don’t know where you’re going.” The same principle applies to your nonprofit—without reflecting on the past, you won’t know how to improve and grow in the future.
Your self-assessment should contain questions about your nonprofit’s past and future. You might include the following:
- What do you think has contributed to our nonprofit’s success in the past?
- What should we do to grow and improve our nonprofit for the future?
- What good/bad financial decisions have we made? How can we improve in the future?
- What have we historically done well in terms of strategic planning?
- What can we improve on in terms of strategic planning?
With questions such as these, you directly encourage board members to reflect on the past and apply those principles to your nonprofit’s future. This allows you to improve your nonprofit’s operations for the future, ensuring that you create the positive impact on your beneficiaries that you desire.
Improving Board Member Engagement with Corporate Philanthropy
A common struggle for nonprofit board members is being involved in fundraising—beyond making donations themselves, board members may lack initiative when it comes to helping increase funding for their nonprofit.
That’s where corporate philanthropy comes in, specifically matching gifts. If you’re unable to engage board members with fundraising, you can at least maximize the donations they make to your organization.
This is how matching gifts with board members works:
- A board member donates to your nonprofit.
- You verify that the board member’s employer has a matching gifts program.
- If they do, then you request your board member fill out a match request form with their employer.
- Your board member fills out and submits this form.
- Your board member’s employer reviews this form and verifies the donation.
- Your board member’s employer makes a matched donation to your nonprofit.
As companies usually match donations at a 1:1 ratio, this allows you to essentially double the donation you receive from your board member. And some organizations are particularly generous to nonprofit board members.
Plus, once you educate board members about this unique corporate giving initiative, they may be happy to spread the word about it on your behalf. With over $4 billion in matching gifts going unclaimed every year, the extra awareness could be invaluable for increasing revenue for your organization.
Additional Resources
All governing bodies, regardless of whether they belong to for-profit or nonprofit organizations, require strategies for accountability, improvement, and growth. Nonprofit board self-assessments are one such strategy. With thorough research and preparation, you’ll be able to facilitate assessments and discussions afterward that move your board and nonprofit as a whole forward.
If you’re looking for more information about nonprofit boards and fundraising, check out these resources:
- The Ultimate Nonprofit Board Report Template and Tips. To ensure board meetings are well-organized and successful, you need to provide board members with a report containing key organizational insights. With this template, you’ll ensure your report is thorough and well-designed.
- How to Express Board Member Appreciation: An Expert Guide. Your board members work hard to help your nonprofit succeed—it’s only fair that you show appreciation for their efforts. Learn the best strategies in this guide.
- Conduct a Fundraising Feasibility Study: 7 Steps to Success. Board members play a big role in your nonprofit’s fundraising feasibility studies. Check out the steps you can take to ensure your feasibility study is a success.